Eneco
Eneco is the most sustainability-oriented energy supplier in the Netherlands. Eneco's focus is on conservation, not only in terms of the products it offers, but in terms of other activities too.
Eneco asked Sparco to develop a web application which would enable new customers to easily change over to Eneco products. The products offered by Eneco will differ for each campaign. Once a customer has made the change to Eneco, the customer can select a gift, the value of which depends on the Eneco product that is selected.
Sparco has opted for a solution in which all functionalities and required processes are incorporated in a single online platform. The promotional website forms part of this platform and is used for online registration of new customers, plus it allows the gift choice of other new customers, who are acquired door-to-door or through telemarketing, to happen through a single website.
Every new customer registration is verified through a custom-made solution using specific information which exactly fulfils Eneco's requirements. This information is processed automatically. Additionally, the customer registrations are also filtered to ensure there are no double registrations.
Following registration the new customer receives an e-mail confirmation. Approved registrations are processed in the application. Eneco receives a report from the application and the processes relating to sending the selected gift are dealt with further. External registrations (telemarketing or door-to-door) are processed in the application through Web Services. Credit codes are created automatically for these registrations and are assigned to the customer. The new customer can use these codes to claim his or her gift.
Philips supplies the gifts that Eneco gives to its new customers. When selecting the gifts, we have, of course, taken a look at sought-after products that have enticed those customers to change over to Eneco. However, more important still is that only green products are included in the product range. These are products that are produced sustainably, that are energy-efficient, or that provide substantial energy savings.
